S4US and 3AM Denim just previewed their new collab collection coming this Friday, we reached out to get word on the drop.
"For this collaboration, we wanted to bring our love for clothes and tie it in with the stereotypes of where we grew up ( Norfolk ) We played with the lifestyle of a farmer with hunting being the real tree aspect, having a landrover for the video and photography also having the shoot based in Norfolk.
This collaboration is a playful tie on a Norfolk farmer lifestyle mixed with streetwear. We have put around 8 months of work into this and are happy to finally be showing the hard work we have done."
Drop Info
The drop includes a Real Tree Denim Sets made of 12oz denim completed with a stone wash. It has custom buttons, double zip, panelling and hidden pockets adding a touch of functionality to the clothes.
When:
Friday 24th May @ 7pm UK Time
Size range:
S-XL
Prices:
Jacket - £105 / $133 / €123
Jeans - £90 / $114 / €105
Full Set - £185 / $235 / €216
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